Alon Waks
CMO, CMO Advisory A believer in GTM strategy that combines storytelling with measurable demand and Account Based Everything
About this speaker
A believer in GTM strategy that combines storytelling with measurable demand and Account Based Everything. A 4 time marketing leader of B2B enterprise SaaS, who focuses on quantifiable ABM approaches through competing stories and effective frameworks to engage the right audience at the right time and stage. I believe in piloting and trying everything and only then investing in $$ tools.