Annie's a copywriter and UX writer for B2B SaaS companies, and she helps them create deep connections with customers through user-centered email and website copy.
Copywriter, UX Writing Consultant
AnnieBacher.com
Lessons covered by this speaker
30
"But How do I DO Empathy?" 5 Practical, Down-to-Earth Ways to Incorporate Empathy into your Product's Copy and User Experience
Categories covered by Annie
About this Speaker
Annie's a former agency copywriter based in Buenos Aires, Argentina. She spent years writing for corporate giants like Coca-Cola and United Airlines.
Now, she works with B2B SaaS companies who create software that truly makes people's lives better and complements their intelligence. She helps her clients have a bigger impact and create deeper connections through research-backed copy and user-centered communication strategies.
Proudly supported by
