Annie Bacher

Copywriter, UX Writing Consultant, Annie's a copywriter and UX writer for B2B SaaS companies, and she helps them create deep connections with customers through user-centered email and website copy.

About this speaker

Annie's a former agency copywriter based in Buenos Aires, Argentina. She spent years writing for corporate giants like Coca-Cola and United Airlines.

Now, she works with B2B SaaS companies who create software that truly makes people's lives better and complements their intelligence. She helps her clients have a bigger impact and create deeper connections through research-backed copy and user-centered communication strategies.

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"But How do I DO Empathy?" 5 Practical, Down-to-Earth Ways to Incorporate Empathy into your Product's Copy and User Experience

July 30, 2020, 02:00 PM
Annie Bacher