Carlos Lara

Product Marketer, Rock Content I am a passionate marketer and I love to talk about marketing, business, and beer.

About this speaker

Owner of the the biggest beer blog in South America, and Product Marketer at Rock Content.

I'm and the co-responsible for some of our products' marketing strategy, such as Visually and iClips (more to come). I've been working with Inbound and Content Marketing over the last 4 years, so I can say that the Product-Led Growth is here to stay, and we are becoming a PLG company more and more.

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Content & Product Marketing: How to Integrate Them Into Your PLG Strategy

July 28, 2020, 02:00 PM
Carlos Lara