1+1=3 When Acquisition & Retention Work Together

Register to watch this content

By submitting you agree to the Terms & Privacy Policy
Watch this content now

About this lesson

For product-led growth to be successful for your company, there needs to be a tight alignment between all teams within the company.

In this lesson, you'll learn:

  • How MongoDB's Director of Retention Marketing and Principal of Acquisition Marketing think about acquisition and retention strategy
  • Why it is important for acquisition and retention to have tight alignment
  • What advice they have for other companies!

Categories covered by this lesson

Tatiana Morozova

Seasonal marketing professional with a strong ability to optimize business processes and scale user growth.

Fung-Lin Wu

As the Director of Retention Marketing at MongoDB, Fung-Lin is focused on driving user activation and engagement throughout a customer's lifecycle.

Learn from amazing companies like these

MongoDB

Proudly supported by


Loading content...

Loading content...