Build Customer-Centric Products By Getting The Business Case Right And Optimizing The Metrics That Matter
About this lesson
For a long time now, businesses have been focused on optimising Website/mobile conversions and define their success with it.
However, things have changed! To build a business which lasts, businesses really need to invest into the overall experience it offers throughout the entire customer cycle.
Key Takeaways: - How Businesses can get started with Experience Optimization - Framework to Evaluate EXO - Why it’s important now than ever