About this Lesson
As product managers, we all know we should talk with our customers more. You can improve the quality of your insights by asking the right questions. In fact, a few well-phrased customer interview questions can yield fantastic insights.
In this talk I review several tips and awesome customer interview questions that product managers should ask. I used these customer interview questions to develop and launch GoToMeeting, AppFolio, ProductPlan, and other successful products.