The role of inside sales in product-led growth
A Lesson by Anna Talerico (Operating Partner, Arthur Ventures)
About this Lesson
-How product-led companies leverage inside sales -Structuring sales to complement PLG -Structuring comp plans to align with the PLG business model -Incentivizing the right behaviors in your sales team -Successfully marrying the different cultures of sales teams & PLG
About The Experts
Operating Partner, Arthur Ventures
As a SaaS entrepreneur with two strategic exits, I love to build & scale technology companies. At Arthur Ventures, I focus on capital-efficient go-to-market strategies across sales, marketing, and customer success for our portfolio companies. As a SaaS entrepreneur with two strategic exits, I love to build & scale technology companies.