ProductLed Summit 5 ProductLed Summit 5

Customer Acquisition

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Meet our Experts

We've gathered some of the top experts in the field to discuss this topic. With years of experience between them, they're well-equipped to offer invaluable insights and perspectives.

Natalie Luneva

Natalie Luneva

Marketing & Growth Consultant, SaaS Boss

Katie Mitchell

Katie Mitchell

Head of Marketing, UserLeap

Anna Talerico

Anna Talerico

Operating Partner, Arthur Ventures

Blake Bartlett

Blake Bartlett

Partner, OpenView

Pedro Cortés

Pedro Cortés

SaaS Messaging Consultant, Pedro Cortés SaaS Consultant

Jeff Coyle

Jeff Coyle

Co-founder and Chief Product Officer, MarketMuse

Nikki Elbaz

Nikki Elbaz

Head of Email, NikkiElbaz.com

Corey Haines

Corey Haines

Founder, Swipe Files

Garrett Mehrguth

Garrett Mehrguth

CEO, Directive

Tatiana Morozova

Tatiana Morozova

Principal, Growth Marketing, MongoDB

Eli Schwartz

Eli Schwartz

Growth Advisor, Eli Schwartz

Fung-Lin Wu

Fung-Lin Wu

Director of Retention Marketing, MongoDB

Matt Bilotti

Matt Bilotti

Growth/Product, Drift

Sarah Bond

Sarah Bond

Senior Director, Marketing Strategy, Lucky Orange

Liam Boogar-Azoulay

Liam Boogar-Azoulay

Director of Brand Marketing, 360Learning

Sophia Dagnon

Sophia Dagnon

Founder, Unmassmarket

Victor Eduoh

Victor Eduoh

SaaS Content Strategy Consultant, Copywriter., Victor Eduoh Consulting

Eduardo Esparza

Eduardo Esparza

CEO, Market 8

Jennifer Faulkner

Jennifer Faulkner

Chief Communications Officer, Proposify

Tamara Grominsky

Tamara Grominsky

VP, Strategic Growth, Unbounce

Maya Grossman

Maya Grossman

Strategic marketing adviser

Shay Howe

Shay Howe

VP of Marketing & Design, ActiveCampaign

Donatas Jonikas PhD

Donatas Jonikas PhD

Founder, Startup Marketing Advisor, Marketing Algorithms, JSC

Carlos Lara

Carlos Lara

Product Marketer, Rock Content

Kevan Lee

Kevan Lee

VP of Marketing, Buffer

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Lessons

The Rise of the User

July 22, 2019, 03:30 PM
Blake Bartlett

The Power and Impact of Good Product Marketing

July 22, 2019, 04:00 PM
Tamara Grominsky

Branding, James Bond and ‘Boring’ Industries: How Proposify Got in the Game

July 22, 2019, 06:30 PM
Jennifer Faulkner

How to Use Cold Email to Drive More Free Trial Signups

July 23, 2019, 03:00 PM
Nikki Elbaz

How HubSpot Approaches Freemium Acquisition

July 23, 2019, 03:30 PM
Scott Tousley

How to Build a Product that Acquires Users

July 23, 2019, 04:00 PM
Matt Bilotti

How to Create a Website That Supports Your PLG Strategy

July 23, 2019, 10:00 PM
Eduardo Esparza

How ActiveCampaign Nurtures Leads & Aligns Sales & Marketing

July 24, 2019, 06:00 PM
Shay Howe

6 SEO Secrets From My Time at Typeform

January 24, 2020, 12:00 PM
Jake Stainer

How to tell your brand story through your website - Lessons from Algolia & Madkudu & 360Learning.

January 27, 2020, 11:00 AM
Liam Boogar-Azoulay

Positioning: Does Your SaaS Matter?

January 27, 2020, 02:00 PM
Eduardo Esparza

Customer Success-Centered Marketing: How a Focus on the User Drives Better Marketing for your PLG Brand

January 27, 2020, 03:00 PM
Eduardo Esparza

The UX Flywheel: How UX Strategy Enables Effective Marketing Teams

January 28, 2020, 04:00 PM
Brent Summers

Rulebreaking for rule breakers: The ABZs of pattern interrupts in SaaS emails

January 28, 2020, 05:00 PM
Nikki Elbaz Sophia Dagnon

How to Grow Your Business Through Win-Win Partnerships in Marketing

January 30, 2020, 11:00 AM
Donatas Jonikas

Product marketing at an early stage startup - Lessons on what really helps drive rapid growth

January 30, 2020, 06:00 PM
Maya Grossman

Where and How to focus your acquisition and product during COVID-19 as to drive best unit economics.

July 27, 2020, 02:00 PM
Alon Waks

Nth Time’s a Charm: A virtual fireside chat with CodeStream founders about efforts to introduce customers to the CodeStream experience.

July 27, 2020, 02:00 PM
Peter Pezaris

Five common mistakes PLG companies make on their websites

July 27, 2020, 02:00 PM
Sarah Bond

How to create an Ideal Customer Profile and stop chasing low-quality leads

July 28, 2020, 02:00 PM
Andrei Zinkevich

Product Led SEO - Stop following the herd

July 28, 2020, 02:00 PM
Eli Schwartz

Product-Led Storytelling: The Art of Acquiring Users Directly From SaaS Content.

July 28, 2020, 02:00 PM
Victor Eduoh

Content & Product Marketing: How to Integrate Them Into Your PLG Strategy

July 28, 2020, 02:00 PM
Carlos Lara

Use Science to Write Better Copy and Acquire More Customers

July 28, 2020, 02:00 PM
Brent Summers

Scaling Your Top-of-Funnel Audience Has Never Been More Important. Here's How to Do It

July 28, 2020, 02:00 PM
Kevan Lee

Learn from brands like these

HubSpot
MongoDB